Driven by Excellence: Celebrating Colin Wells’ Master Achievement

 
At Price Family Dealerships, we are driven by excellence, and today, we’re proud to celebrate one of our own who exemplifies that standard in every way: Colin Wells, Master Technician.

Colin isn’t just one of the best in our company … he’s one of the best in the country. With elite certifications across some of the world’s most prestigious automotive marques, Colin sets the bar for what technical mastery looks like. He currently holds the following distinctions:

• Bentley Master Technician

• Lamborghini Master Technician

• Jaguar Master Technician

• Aston Martin Silver Level Technician (currently their highest available level)

• Maserati Certified Technician

• McLaren Master Technician

His most recent achievement, the coveted McLaren Master Technician certification, is a rare and prestigious honor awarded to only the most skilled and well-rounded professionals in the industry.

To be eligible, technicians must complete all McLaren-required training. From there, candidates are thoroughly vetted by McLaren’s Aftersales, Technical Support, and Training departments, and only those who meet McLaren’s highest standards are extended an invitation.

The final assessment is designed to push even the most seasoned technicians. It includes:

• Five proctored hands-on evaluations conducted by McLaren factory trainers

• A simulated coaching session with an apprentice

• A mock client interaction exercise

• A written exam with essay-style questions assessing technical understanding and judgment

Only 15 technicians worldwide passed the most recent Master Technician assessment … of those, just 8 are based in North America, and only 3 are located on the West Coast – one in Southern California, one in Seattle, and one right here at Price Family Dealerships! As part of this recognition, the winners were flown to McLaren Headquarters in Woking, England to receive their awards … a once-in-a-lifetime honor at the heart of McLaren’s legendary motorsport and engineering legacy.

What makes this even more impressive is that Colin’s achievement reflects the future of certification standards. Brands like Lamborghini and Aston Martin are preparing to evolve their highest certification levels to include the same rigorous client and coaching components already featured in the Bentley and McLaren Master Technician programs, and Colin’s proactive pursuit of excellence has him ahead of the curve.

Please join us in congratulating Colin Wells for this extraordinary accomplishment … we’re honored to have him on our team, and proud to share in this moment of well-earned recognition!