Price Family Dealerships Blog

30 dealerships and counting! Welcome Modesto Toyota!

December 4th, 2024 by

  30 dealerships and counting! Price Family Dealerships is proud to announce the acquisition of Modesto Toyota, marking a significant milestone as our fourth Toyota dealership in Northern California and the 30th dealership under 16 rooftops across the region. For 48 years, Price Family Dealerships has been dedicated to delivering exceptional automotive experiences, guided by…

Posted in Toyota

Honoring Our Newest NADA Academy Graduates

November 24th, 2024 by

  We are proud to recognize five exceptional team members who have achieved a significant milestone by graduating from the prestigious NADA Dealer Academy: Marwan Afifi, GSM at Toyota Sunnyvale Victor Diaz, GSM at Cadillac Marin Nate Myler, GSM at Toyota Marin Irina Ellis, Sales Director at Toyota Walnut Creek Matt Gordon, Service Director at…

Posted in Awards, NADA

Empowering Change: Highlights from the Price Family Women’s Circle with Katie Mares

November 9th, 2024 by

  At Price Family Dealerships, we believe in the power of knowledge and connection, and our recent Price Family Women’s Circle quarterly meeting was a shining example of that commitment. Hosted by Women’s Circle president and GM of Volvo Cars Marin, Diana Kennedy (pictured above), the event took place at the Roundhouse in San Ramon, bringing together approximately…

A Day to Remember: Our Second Annual Employee Appreciation Day

November 9th, 2024 by

  Believing in celebrating the hardworking people who make our company thrive, Price Family Dealerships hosted an unforgettable Employee Appreciation Day this year! Our second annual event, held at Sonoma Raceway, was packed with laughter, family fun, and lasting memories.     From heart-pumping racing action to family-friendly games, there was something for everyone to…

Driving Community Forward: Toyota Sunnyvale’s Heartfelt Gift to an Inspiring Educator

August 26th, 2024 by

  At Price Family Dealerships, we are committed to supporting our community in meaningful ways. This week, Toyota Sunnyvale had the privilege of donating a Toyota Corolla to a dedicated young educator and active community member, in honor of a beloved neighbor.     Carla, a neighbor of Kevin Pang, General Manager of Toyota Sunnyvale,…

Posted in Charity, events, Toyota

Uniting Excellence and Celebration: New Core Values and Branding Launched Across All PR1CE Family Locations

August 4th, 2024 by

Celebrating a new chapter in our unwavering commitment to excellence and integrity, Price Family Dealerships recently launched our new Core Values with grand festivities held at all 13 locations, featuring music, food, and drinks at all the showrooms. Guided by CEO Nick Price, Chairman and Founder Tom Price, COO Brad Barnett, and CFO Hamed Parhizkar,…

Posted in Awards, Core Values

TWO Price Family executives named to prestigious Automotive News 40 under 40 list

July 8th, 2024 by

We are beyond proud to share that Price Family Dealerships has TWO amazing individuals named to the prestigious Automotive News 40 Under 40 list this year! Please join us in congratulating Nate Meckley, General Manager at Downtown Ford Sacramento, and Sarah Smith, Regional Controller for Price Family Dealerships!     Nate Meckley has built his…

We’re Growing … Welcome to the Family, Lotus San Francisco!

June 28th, 2024 by

  We’re excited to announce the grand opening of our 28th dealership, Lotus San Francisco, located at the Marin Luxury Cars campus in Corte Madera! This new addition to our family represents our commitment to offering the best in luxury and performance vehicles … please join us in celebrating this exciting new chapter!

Posted in events, Lotus

A New Chapter Begins: McLaren Walnut Creek Showroom Grand Opening

February 27th, 2024 by

    This past weekend marked a momentous occasion for Price Family Dealerships as we proudly unveiled our new McLaren Walnut Creek showroom! The event was nothing short of spectacular, attended by a distinguished lineup of guests including McLaren America’s President Nicolas Brown, esteemed members of our local government, CEO Nick Price and Chairman Tom…

Posted in events, McLaren

Toyota Marin’s Ongoing Commitment to Special Education

February 11th, 2024 by

In a heartwarming display of community support and dedication, Toyota Marin, a proud member of the Price Family Dealerships group, has once again stepped forward to make a difference in the lives of over 4,000 students receiving special education services in Marin County. For the 19th consecutive year, our team has donated a Toyota RAV4…

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