Toyota Marin’s Ongoing Commitment to Special Education

February 11th, 2024 by

In a heartwarming display of community support and dedication, Toyota Marin, a proud member of the Price Family Dealerships group, has once again stepped forward to make a difference in the lives of over 4,000 students receiving special education services in Marin County. For the 19th consecutive year, our team has donated a Toyota RAV4…

Driven by Heart: Toyota Walnut Creek’s Day on the Greens

August 9th, 2023 by

    Community isn’t just a word for us – it’s the very essence of who we are. That’s why, when an opportunity arose to support our local community members, our Toyota Walnut Creek team, spearheaded by our General Manager, Brad Barnett, eagerly stepped up to the challenge! This past weekend, our team was honored…

Unveiling the Future of Fixed Operations: Price Family Dealerships’ Innovative Journey!

July 31st, 2023 by

  At Price Family Dealerships, we’ve always believed that our Fixed Operations (Fixed Ops) department is the heart of our business – a strong backbone, ensuring the smooth functioning and efficiency of our daily enterprise. This summer, we’ve taken an innovative approach to enhance our customer service and employee engagement, and initiated an exciting contest…

Chase Johnson Powers to Victory in NARC 410 Sprint Car Series at Petaluma Speedway

July 16th, 2023 by

    A spectacular night recently unfolded at Petaluma Speedway as our very own Chase Johnson stole the limelight with an outstanding victory in the NARC 410 Sprint Car Series at the Salute To Baylands Raceway Park. In a triumphant return to his home track, Johnson roared to his first series race victory of the…

Celebrating Excellence: Price Family Dealerships’ General Managers Recognized as Automotive News 40 under 40 Winners

July 11th, 2023 by

  We are thrilled to announce a major achievement for Price Family Dealerships and our dedicated team!  Two of our outstanding General Managers, Doug Formby from Toyota Marin and Savannah Simms from Volvo Palo Alto/McLaren San Francisco, have been recognized on the prestigious Automotive News 40 under 40 list. This accolade honors the top executives…

Unlocking the Power of Stay-at-Home Parents: Toyota Walnut Creek’s Innovative Approach to Sourcing Used Cars Online

April 22nd, 2023 by

  Toyota Walnut Creek and GM Brad Barnett were recently featured in Automotive News. Below is the article highlighting a unique program that enlists help from a new source of workers. —————- A Northern California dealership has tapped into the work-from-home trend to solve a hairy challenge — sourcing used vehicles. Toyota Walnut Creek recruits…

Interview with Sprint Car Racer, Chase Johnson

April 16th, 2023 by

  Chase Johnson, a rising star in the world of Sprint Car racing, has always had an unbridled passion for the sport. From a young age, he idolized the greats of Sprint Car racing, dreaming of one day joining their ranks. Price Family Dealerships is a proud sponsor of Chase Johnson Racing, and we recently…

Toyota Marin and Toyota Sunnyvale win prestigious 2022 President’s Award

April 7th, 2023 by

      Price Family Dealerships is delighted to announce that our Toyota Marin and Toyota Sunnyvale stores have received the highly coveted 2022 President’s Award from Toyota, recognizing the exceptional work and dedication of their staff in providing customers with a memorable and enjoyable car-buying experience. We understand that purchasing a vehicle is a…

Price Family Women’s Circle Celebrates International Women’s Day

March 9th, 2023 by

  On March 8th, the Price Family Women’s Circle hosted an event in celebration of International Women’s Day, where community and automotive industry leaders gathered to recognize the achievements of women in the workforce. The Women’s Circle is an employee-driven organization within Price Family Dealerships that aims to educate and inspire personal development through mentorship,…

TWC Racing off-road adventures at King of the Hammers 2023

March 2nd, 2023 by

  This past February, Toyota Walnut Creek Racing and car #4602 made their debut at the 2023 Progressive King of the Hammers (KOH), the largest and toughest one-day, off-road race in the world. Held on public lands in Johnson Valley, California, the race has evolved over the past 15 years to more than 1,052 teams…

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